FAQs

How does coaching work, and what should I expect from it?
How do I know if coaching is the right support for me?
Why don't you put coaching rates on the website?
So, you are an expensive friend? I also have mentors and peers - why should I invest in coaching?
It looks like a luxury - I don't have time to pause.

Coaching isn’t a standard package. The investment depends on what kind of support would actually be useful, and I’d rather establish fit and intent first.

If coaching is right, pricing is then discussed transparently, grounded in scope and value rather than guesswork.
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That is a common reaction, and it's exactly why coaching is right for you.

Coaching looks like a luxury because pausing has been framed as indulgent, or earned after the work is done. In reality, when you don’t pause, you spend it reacting, correcting, revisiting decisions, and carrying unnecessary weight.

So rather than stopping your life, it reduces friction in how you think and decide so the same hours produce clearer outcomes.

That’s why the people with the least slack - senior leaders, founders, elite athletes - are often the ones who protect this space most fiercely.
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Because the cost of blind spots is higher at the top.

At that level, performance is no longer just about effort or knowledge - it’s about precision. Coaching helps leaders refine how they decide, recover, adapt, and stay aligned under pressure.

That’s why it’s not remedial support; it’s a competitive advantage.
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Mentors, friends, and peers offer perspective and support. They are valuable, but carry history, opinions, and unspoken expectations.

Coaching works differently because it is bounded by neutrality, confidentiality, and no agenda to advise or agree. These boundaries create psychological safety to say what you wouldn’t say elsewhere - and to examine it without managing anyone else’s reactions.

A good coach listens for patterns, challenges assumptions, and helps you think more rigorously than you’re likely to do alone or in social conversations.

It’s that containment that makes rigorous, honest thinking that enables you to build judgement - so you rely less on others over time.
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What makes coaching so important for top leaders?
What happens when I book a discovery session?

Coaching is a forward-looking, thinking partnership that helps you slow down, see your situation clearly, and choose deliberately rather than react by default.

It creates space to surface blind spots, test assumptions, and reconnect your actions to what actually matters. Over time, this compounds: clearer self-awareness leads to better decisions, which shapes how you lead, work, and navigate change beyond the sessions themselves.
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Coaching is right for you if the issue isn’t a lack of information, but how you’re thinking, choosing, or carrying what you already know.

Coaching may not be the right support if what you’re really looking for is:

  • technical expertise, answers, or direction

  • emotional offloading without ownership

  • someone to validate a decision you’ve already made

If you’re willing to examine your own thinking and take responsibility for what follows, coaching tends to be highly effective. If you want solutions handed to you, another form of support may serve you better.
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A discovery call is not a commitment or a sales pitch - it’s a mutual sense-check.

You’ll talk through what’s prompting you to explore coaching, what feels stuck or unresolved, and what you want to be different. I’ll ask questions to understand how you think, what kind of support would (or wouldn’t) help, and whether coaching is the right fit for this moment.

Even if we decide coaching isn’t the right fit, you’ll still leave the discovery session with greater clarity - about your situation, whether coaching makes sense, and what next step (if any) feels right for you.
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What if my needs, availability, or priorities change down the road?

Coaching is client-centred and designed to be responsive to real life. As your context evolves, we regularly review the focus, pace, and format to ensure the work remains useful and proportionate.

There are clear agreements around time and investment, and flexibility is applied thoughtfully - so you’re supported without feeling locked into something that no longer serves you.
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